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Storytelling for Corporate Communications 
Fort Lauderdale | Dec. 5 - 7, 2017
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Wednesday, December 6 • 1:35pm - 2:20pm
Creating Brand Ambassadors: Getting Others to Tell Your Story FOR You
National Geographic Society

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Many people, when they think of brand ambassadors, imagine paid street teams or college students. But your most important brand ambassadors can be your employees, strategic partners, or other affiliated individuals.

Learn from National Geographic ways that you can engage your employees to be your best brand advocates, including:

  • Identifying your potential brand ambassadors and how to use them
  • Training and supporting brand ambassadors
  • Tracking your success of the brand ambassador programs

 

Kelsey Flora, Director, Strategic Communications

National Geographic Society


Speakers
avatar for Kelsey Flora

Kelsey Flora

Director, Strategic Communications, National Geographic Society
Kelsey Flora is director of strategic communications at the National Geographic Society, where she drives communications and outreach strategy for many of the Society’s marquee programs and raises the profile of National Geographic Explorers around the world. Prior to joining... Read More →



Wednesday December 6, 2017 1:35pm - 2:20pm PST
Mistral A&B, 2nd Fl, Renaissance Ft Lauderdale Cruise Port 1617 SE 17th St, Fort Lauderdale, FL 33316